Today, the world is craving leadership. Everywhere, from Alaska to Japan, through TV interviews, newspapers, magazines, and social gatherings, and everyone, from business managers to community leaders, from teachers to parents, is asking for more leadership.

Everyone seems to have his or her own opinion as to what leadership is and how a leader must act. If anything, there is a lot of confusion out there. We know for certain that leadership is vital for our businesses, schools, communities, and families; nevertheless, we don’t know exactly what we are looking for.

For leadership to be effective and contagious we must stop thinking that it has to do with what we ‘do’. Contagious leadership is possible, it is extremely necessary, and is, always has been, and will always be, about whom we ‘are’.

Contagious leadership is about leaders developing and encouraging more leaders by reproducing and giving incentives to the qualities that place leaders apart.

Contagious leadership is a way of thinking and a process that involves making a decision about how the people in a business will behave; it is a process that spreads like a virus. There are 6 actions in the process of creating contagious leadership:

-Action 1
Make the decision that leadership, instead of management, is the standard of success and performance all through the organization.

-Action 2
Ensure every single individual within the organization knows what is expected of a leader. Contagious leadership doesn’t only apply to executives or high-rank employees; anyone within the organization can follow the qualities of, and become, a contagious leader.

-Action 3
Motivate every individual to replicate the behaviors and attitudes that the business expects of contagious leaders.

-Action 4
Create policies that encourage the qualities and habits of contagious leaders, and that weaken all the rest.

-Action 5
Establish practices to acknowledge and recompense the attitudes, qualities, and behavior, expected of contagious leaders.

-Action 6
Delineate the main role of the leaders at every level as one of expanding and supporting future leaders within the organization.

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